Live Site + PDF
Project Future
A class web project pairing a live site with a written project document. This belongs here as a digital artifact, with the PDF serving as the process and rationale behind it.
Kelley School of Business · Class of 2026
I like working where data, AI, marketing, and product overlap, especially at companies still working out where those lines are.
I graduated from Indiana University's Kelley School of Business with a B.S. in Business, majoring in Marketing, Business Analytics, and Information Systems.
I like working where data, strategy, and product thinking are all in the room at once. My instinct is to use analysis to understand people, and then actually do something with it: build something, position something, make a real call. AI has become a meaningful part of how I work and what I want to work on, but it lives alongside marketing and product curiosity, not in place of them.
At EY, I worked in Risk Consulting with process owners at two Fortune 500 healthcare companies. I evaluated IT risk frameworks, diagnosed gaps, and learned how important clear communication is when technical findings move from my manager to senior managers and partner-level reviewers.
Outside class, I have led the Data Visualization Club, worked on DEIJB initiatives in Kelley Student Government, and taken on brand strategy work through Kelley. I like spaces where the work is analytical, but still very much about people.
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Built and deployed a personal website and scalable content infrastructure using Vercel, GitHub, PowerShell, and AI-assisted development workflows. Automated gallery and upload pipelines through scripting, and independently diagnosed and resolved production issues across a live environment.
Evaluated IT risk and access control environments across two Fortune 500 healthcare clients. Translated complex systems findings into executive-ready deliverables, coordinating across technical teams and senior stakeholders to drive remediation and compliance strategy.
Created and led full integrated campaign strategies for two brands over a semester-long engagement. For Xbox accessories, identified cloud gaming reliability as a positioning opportunity and developed a bundled activation concept that earned Top 3 recognition from brand leadership. For Splenda, built a complete Gen Z-focused campaign from the ground up: experiential event concepts, influencer and social media strategy, and PR box activations, delivered across three months of continuous brand work.
Relaunched and led a 100+ member analytics organization from scratch, rebuilding governance, cutting acceptance rate from 45% to 13%, and securing the club's first external consulting client. Built the club's first website and centralized technical training across R, Python, Tableau, and Power BI.
Drove accessibility and belonging initiatives, including disability-focused programming, a successful medical vending machine petition and installation in Hodge Hall, and the Kelley Playbook, a digital guide for first-year and underrepresented students.
Web projects, playful tools, and interface experiments. Some are practical, some are just me following an idea until it becomes clickable.
An interactive kitchen page with clickable zones, recipe cards, and article-style pages for recipes and kitchen notes.
A class web project pairing a live site with a written project document. This belongs here as a digital artifact, with the PDF serving as the process and rationale behind it.
A personal corner of the site with an interactive kitchen, recipe pages, and blog-style food notes.
I'm looking for full-time roles where I can think analytically, communicate clearly, and keep learning from smart people. Marketing analytics, strategy consulting, and product are all spaces I'm excited by.