Graduating May 2026

Tia
Sarkar

I like working where data, marketing, product, and real-world decisions overlap.

3
Kelley Majors
EY
Risk Consulting
CBS
Exchange Semester
'26
Graduating
01

About me

I'm a senior at Indiana University's Kelley School of Business, earning a B.S. in Business with majors in Marketing, Business Analytics, and Information Systems. I graduate in May 2026.

I like using data to understand people: what they care about, how they make decisions, and how a brand, product, or strategy can meet them there. That is the thread running through my marketing classes, analytics projects, and the work I want to keep doing after Kelley.

At EY, I worked in Risk Consulting with process owners at two Fortune 500 healthcare companies. I evaluated IT risk frameworks, diagnosed gaps, and learned how important clear communication is when technical findings move from my manager to senior managers and partner-level reviewers.

Outside class, I have led the Data Visualization Club, worked on DEIJB initiatives in Kelley Student Government, and taken on brand strategy work through Kelley. I like spaces where the work is analytical, but still very much about people.

SchoolKelley School of Business, Indiana University Bloomington
DegreeB.S. in Business, May 2026
MajorsMarketing, Business Analytics, Information Systems
LeadershipData Visualization Club, Kelley Student Government, Alpha Kappa Psi
Based inBloomington, Indiana and Edison, New Jersey
02

What I bring

Showing: All

SPSS
Brand Strategy
Python
Team Leadership
Risk Assessment
Market Research
SQL
Consumer Behavior
Stakeholder Communication
Regression Analysis
Power BI
DEI Programming
Competitive Analysis
Data Visualization
Excel / Power Query
Executive Summaries
Segmentation
STATA
Event Management
Tableau
Product Positioning
User Access Reviews
Demand Modeling
Recruitment Strategy
R Studio
Growth Opportunity Identification
Segregation of Duties
Hypothesis Testing
HTML/CSS
Executive Workflows
Activation Strategy
Strategic Memos
Econometrics
IT Risk Frameworks
Cross-functional Collaboration
Brand Management
SDLC Controls
03

Where I've been

June-August 2025
Risk Consulting Intern
Ernst & Young (EY), New York City, NY

Supported process owners at two Fortune 500 healthcare companies by evaluating IT risk frameworks, identifying control gaps, and translating complex systems findings into client-ready assessments and executive summaries.

Jan 2026-Present
Lead Brand Strategy Consultant
Brand Management Practicum (BUS-M 310), Bloomington, IN

Contribute to brand strategy engagements, including an NDA project with Splenda, by supporting market analysis and growth opportunity identification. Also helped develop a Top 3 recognized solution for Xbox accessories around reliability, bundled products, and activation strategy.

2021-Present
Senior Advisor, Former President
Data Visualization Club, Bloomington, IN

Led a 100+ member analytics organization, strengthening governance, recruitment standards, and engagement strategy. Now advise leadership transitions, executive workflows, and continuity for the club.

Nov 2023-Dec 2024
VP of DEIJB
Kelley Student Government, Bloomington, IN

Drove accessibility and belonging initiatives, including disability-focused programming, a successful medical vending machine petition for Hodge Hall, and the Kelley Playbook, a digital guide for first-year and underrepresented students.

2023-Present
Chapter Strategy & Diversity Board
Alpha Kappa Psi, Bloomington, IN

Support recruitment, inclusion, and chapter strategy. Previously served as Spring 2023 Pledge Class Vice President and helped coordinate fundraising and service work that raised more than $7,000 in eight weeks.

04

Digital experiments

Web projects, playful tools, and interface experiments. Some are practical, some are just me following an idea until it becomes clickable.

Live Page

Tia's Kitchen

An interactive kitchen page with clickable zones, recipe cards, and article-style pages for recipes and kitchen notes.

Enter Kitchen
Live Site + PDF

Project Future

A class web project pairing a live site with a written project document. This belongs here as a digital artifact, with the PDF serving as the process and rationale behind it.

05

Decks, reports & essays

Folder 01

Strategy Decks

01Deck Xbox Campaign Campaign Strategy / Product Bundles / Activation View Deck 02Deck Target Market Share Recovery Strategy Consumer Perception / Retail Strategy / Market Share View Deck 03Deck Vuori Brand Strategy and Positioning Brand Strategy / Positioning / Consumer Insight View Deck
04In Progress Consumer Messaging Strategy Study Consumer Behavior / Message Testing / Survey Analysis In Progress
05In Progress Digital TA Chatbot Prototype AI Chatbot / Student Support / Study Tool In Progress
06In Progress Coca-Cola Predictive Analytics Model STATA / Data Cleaning / 2SLS / Fixed Effects In Progress
06

Tia's kitchen

Recipes, kitchen notes, and food I actually come back to.

A personal corner of the site with an interactive kitchen, recipe pages, and blog-style food notes.

Enter the Kitchen
07

Let's connect

I'm looking for full-time roles where I can think analytically, communicate clearly, and keep learning from smart people. Marketing analytics, strategy consulting, and product are all spaces I'm excited by.